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Besides being broadcast on Astro pay TV, the Nusantara IPs may also be broadcast on Astro’s multiple OTT platforms. Therefore, coming up with original content and localisation of content are the necessary thing for many OTT gamers. In Malaysia, tonton and Astro GO are the leaders, while iflix has also give you local original content material. They should safe licensing offers with production homes and content distributors.
While OTTs have to put cash into content material and marketing, an enormous variety of customers are... [...]